Frank Heijdenrijk

When it comes to social media marketing, Frank Heijdenrijk doesn't just write about it- he's lived it for over 14 years. As Chief Marketing Officer at WoopSocial, Frank brings real-world experience from growing social media presences organically, building engaged communities, and scaling social strategies that actually drive business results.

Frank's social media expertise comes from hands-on execution across every major platform. At Housify in 2017, he collaborated with over 300 social media influencers to create partnerships and grow the company's social presence to 7,000+ followers in just 6 months- all while attracting 400,000 unique visitors through organic social strategies. He understands social media algorithms, what drives engagement, and how to build authentic connections with audiences.

His experience spans organic social media growth, social media advertising, community building, and content marketing. Frank has worked with 230+ companies across 14 countries and 40 different markets, helping them build their social media presence from the ground up. He's not just a strategist- he's someone who has actually executed social media campaigns that have generated millions of impressions and thousands of engaged followers.

At a global web3 incubator, Frank led social media and marketing strategies for multiple fast-growing companies, managing teams that delivered results across LinkedIn, Twitter, and emerging platforms. He understands how to adapt social media strategies for different industries, from B2B SaaS to consumer products to web3.

Frank's content has been featured on major publications like TheNextWeb. He's written over 100 long-form blog posts (1,500-5,000 words each) focused on marketing strategies, and created The Early Checkout newsletter that grew to 25,000+ subscribers in less than 6 months- proving he knows how to create content that resonates on social platforms.

What makes Frank credible for social media marketing content? He's been in the trenches. He's scaled social media teams, optimized ad campaigns, built communities, and created content that actually performs. He understands the nuances of each platform, from LinkedIn's professional network to TikTok's algorithm to Pinterest's visual discovery. And most importantly, he knows what works because he's tested it with real companies, real budgets, and real results.