Pinterest MCP Server: Create & Schedule Pins with AI

What is a Pinterest MCP server?

A Pinterest MCP server is a tool server that enables an AI agent to interact with Pinterest over the open standard API - Model Context Protocol (MCP). When the agent asks to use Pinterest, the server acts on Pinterest, and the results are fed into the chat for the agent to act on. Pinterest MCP servers are different: some read data, some handle ads, and some create pins. WoopSocial is a publishing and scheduling server.

Does Pinterest have an official MCP server?

Yes, announced in September 2026, though it doesn’t look generally available yet (as of November 2026). Pinterest announced its MCP Server on September 22, 2026, describing it as bringing “data and Ads capabilities” to AI tools. Its developer page says you can search Pins, explore and manage Boards, uncover trends and access audience insights using OAuth 2.0 and scoped permissions. It also still invites you to sign up for launch updates.

Pinterest MCP compared with community servers and WoopSocial
	Pinterest MCP	Community servers	WoopSocial
Focus	Data and Ads: Pins, Boards, trends and audience insights	Mixed	Publishing and scheduling Pins
Scheduling	Not described on the page	Rarely	Yes
Developer app or access tier	OAuth 2.0 with scoped permissions; the page doesn’t spell out the access tier	Your own Trial or Standard app	None
Other platforms	No	No	9

What your AI agent can do with Pinterest

Once connected, your agent can do seven things on Pinterest:

What an AI agent can do with Pinterest through WoopSocial
What you ask	What happens
List my boards	Returns your boards, so you can pick one by name.
Create an image Pin	Publishes a Pin with a title, description, destination link and alt text.
Create a video Pin	Publishes a video Pin.
Create a multi-image Pin	Publishes a Pin with 2 to 5 images.
Schedule Pins weeks ahead	Queues Pins with SCHEDULE_FOR_LATER, which suits seasonal content.
Cross-post to Instagram	Sends the same visual to Instagram with its own caption.
Read performance	Returns impressions, saves and clicks for each Pin. Can also track follower growth.

How to connect a Pinterest MCP server to your agent (3 steps)

Get your MCP URL. Create a free WoopSocial account (takes about ~70 seconds to set up) and open the API access page. Use the OAuth URL, https://api.woopsocial.com/mcp, for clients that support sign-in, or the API-key version for clients that don’t. The key sits inside that URL, so treat the whole URL like a password.
Connect your Pinterest account. In WoopSocial, connect a Pinterest account. Any account works, and a business account is recommended because some analytics need one. You approve access on Pinterest’s own sign-in page, so your agent never sees your password.
Add WoopSocial to your agent. In Claude, Cursor, ChatGPT or another MCP client, add WoopSocial as a remote MCP server and authorize it. You can ask - “List my social accounts in WoopSocial.” If your Pinterest account comes back, you’re set. Our MCP setup guide covers each client.

A real conversation

This is a recorded session. The prompt was: “Pin this recipe photo to my Weeknight Dinners board, link it to the blog post, and schedule it for Sunday 9:00.”

The tool chain: social_accounts_get_platform_inputs (boards) → posts_validate → posts_create.

Pinterest MCP prompts to try

You can try out any of these prompts - simply swap in your own content.

“Which boards do I have on Pinterest?”
“Create 5 Pins from these images for my Holiday Gifts board, one per day starting Monday.”
“Make a multi-image Pin from these 4 photos with alt text for each.”
“Write a keyword-rich title and description for this Pin.”
“Schedule our Christmas Pins for mid-November.”
“Which Pins got the most saves last month?”

Pinterest requirements and limits

These limits come from Pinterest, not from WoopSocial. You can check out Pinterest’s Pins API for more.

Title: up to 100 characters.
Description: up to 800 characters.
Alt text: up to 500 characters.
Link: up to 2,048 characters.
Video: 4 seconds to 15 minutes.
Multi-image Pins: 2 to 5 images. A Pin can’t mix images and video.
Recommended ratio: 2:3 (1000 by 1500 pixels).

WoopSocial vs Pinterest’s API directly

Pinterest’s API is comparatively friendly. However, going direct still has a few downsides. Here is what to expect in comparison with using WoopSocial:

Pinterest API direct compared with WoopSocial
Pinterest API direct	WoopSocial
Apps start in Trial access: your own content only, and 1,000 requests a day	Already on production access
Standard access needs a video demo	No review required
Every Pin needs a board ID	Your agent lists your boards and picks one by name
No scheduling	SCHEDULE_FOR_LATER and drafts

What it doesn’t do

WoopSocial is a publishing server. It mainly publishes/schedules Pins, so some Pinterest features are out of its scope:

Mixed image-and-video Pins
More than 5 images per Pin
Creating boards. Your agent picks from your existing boards.
Comments
Ads. Use Pinterest’s own tools for those.

FAQ

Is there an official Pinterest MCP server?

Yes, announced in September 2026, though it is not generally available yet (as of November 2026). Pinterest’s developer page describes it as bringing data and Ads capabilities to AI tools. See Pinterest’s announcement for the full details.

Can Claude post to Pinterest?

Yes. Add WoopSocial to Claude as a connector, connect your Pinterest account, and just ask Claude to create a Pin. It can publish image, video and multi-image Pins to a board you specify, and it asks for your approval before each action. This means you have nothing to be worried about.

Do I need a Pinterest developer account or API key?

No. WoopSocial connects to Pinterest for you so you don't have to register an app. There is no Trial or Standard access to apply for because WoopSocial is already on production access. An API key is required for MCP clients that can't use OAuth sign in.

Can it schedule Pinterest Pins?

Yes. With WoopSocial, you can publish and schedule Pins. You can also save a draft first. Always name your time zone in the prompt.

Can it reply to Pinterest comments or DMs?

No. WoopSocial is a publishing server, so it publishes and schedules Pins. It doesn’t read or reply to comments or direct messages.

Do I need a board ID?

Yes, every Pin needs a board, but you don’t look it up. Your agent lists your boards for you.

Can it create multi-image Pins?

Yes, with 2 to 5 images in one Pin. A Pin can’t mix images and video, so a multi-image Pin is all images. You can also add alt text for each image.

Can I add a destination link and alt text?

Yes. Each Pin takes a destination link of up to 2,048 characters and alt text of up to 500, along with a title of up to 100 characters. The link is important on Pinterest, because people find Pins and then click through to your page.

Do I need Pinterest Standard access?

No. Pinterest apps start in Trial access, limited to your own content and 1,000 requests a day, and Standard access needs a video demo. WoopSocial is already on production access, so you connect an account and publish without applying for anything yourself.

Does it include Pinterest analytics?

Yes, you get impressions, saves and clicks for every Pin. A Pinterest business account is recommended, because some analytics need one, so switch before you start reporting. You can also check the analytics for your account, such as follower growth.

Learn more

Pinterest posting API: the REST API for the same posting features
Free Pinterest tools: the board name generator, image resizer and engagement calculator
Post to Pinterest with Muse or Grok
Social Media MCP server: for Claude, ChatGPT and all other AI Agents
LinkedIn MCP server: Post and Schedule to Profiles and Company Pages from Your AI Agent
Instagram MCP server: Publish and Schedule Reels, Stories and Carousels from Your AI Agent
Facebook MCP server: Publish and Schedule Page Posts, Reels and Stories from Your AI Agent
TikTok MCP server: Publish and Schedule Videos and Photo Posts from Your AI Agent