O

Organic Traffic

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Social media organic traffic means the visitors or users who find your social media profiles, posts, or content naturally without the influence of paid advertisements or explicit promotional efforts.

Searching for keywords or hashtags relevant to your posts,

Sharing your posts with their own followers, or

Hearing about your social media presence via word-of-mouth or recommendations.

You could also be found through linked mentions on a website, blog, or another channel. To be clear, organic traffic does not flow to your profiles, posts, or content as a result of sending users to them through paid social media ads.

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