Data Analytics Dashboard

In the realm of social media, a Data Analytics Dashboard serves as a centralized, interactive interface that visually organizes, tracks, and presents a key selection of social media metrics, insights, and performance data. Not necessarily a dashboard in the traditional sense that one might envision in a control room, the Data Analytics Dashboard in question is commonly a web-based interface—think of it as the chosen 'home' for an organization’s selected performance indicators. From this home, one can visually monitor and track the aforementioned indicators in either real time or near-real time, as well as customize the view/display to one’s specifications.

The dashboard serves as a basic overview of the healthier indicators, as well as a warning sign for the not-so-healthy ones.